Thursday, 24 October 2013
Tuesday, 22 October 2013
Monday, 21 October 2013
Saturday, 19 October 2013
stereotype research
Stereotype-Is a way in which a group of people or individuals are labeled due to there characteristics.
For example: working class people are shown to be trampy, dirty, messy, would take drugs, smoke and drink.
Gender:
Gender as a stereotype can be shown in two ways. This could either be masculine or feminine.
The typical masculine man would be strong, powerful, controlling, earning a lot of money, providing for his family, wears blue, muscles, aggressive and good looking. This is only within our society, stereotypes can differ from other societies. What we could see as masculine could be seen as feminine in a different society.
Showing a typical feminine women she would be all about her appearance, wear lots of make up, shinny hair, fashionable, skinny, healthy, spend lots of money on clothes/shoes, always want to impress people and wears pink. Again this is only within our society.
However there are also masculine women and feminine men.
Stereotypes of masculine women would be to have muscles, strong, aggressive, toned body, manly features, no makeup and mainly short hair.
Feminine men are normally stereotypically camp, girly, wear a lot of make up, squeaky voice, wears pink, care a lot about their appearance and fashionable.
Both feminine men and masculine women stereotypes can change in different societies and theses stereotypes are just in our society.
Class & Status:
Class and Status is shown through upper class people, middle class people and working class people.
Class-is within society and is decided by your upbringing and the area you live in.
Status-is within groups of people and can change when in different groups. For example: A teacher would have a higher status than his students in the class but if the head teacher was to walk in he wouldn't have as high status.
Stereotypically upper class people are the ones that own businesses themselves and don't actually work or have to lift a finger. They earn lots of money, live in very big houses with swimming pool in their back garden, have expensive cars, wear designer clothes and be very highly educated.
Middle class would be doctors and teachers, people that work for their money. They would earn normal amount of money, live in average houses, have children/family, have a stable lifestyle and good education and qualifications.
Working class are people that have to work hard to earn their money, they may not be educated or have very limited education and skills. Stereotypically they would live in cancel houses or estates, be very messy, unclean, scruffy hair, not very well manured when speaking to people and unhygienic lifestyle.
Age:
Age is shown through old age, middle age, young adults, teenagers, infants and babies.
Elderly people are stereotypically weak, frail, have grey hair, very grumpy and sometimes rude, they have wrinkles, normally wear glasses, very lonely and slow either mentally or physically. They are also hard of hearing. Old aged people are normally parents, grandparents and even grandparents and they have a certain old person smell.
Middle aged people are very mature and normally parents but could be grandparents. They are associated with being depressed because they go through a mid-life crises. They are used to a day to day routine and are starting to get weaker because they are getting older.
Young adults are stereotypically rebellious people they are starting to being independent, going university, working and going to parties. Normally in relationships, employed and have lots of qualifications, could smoke, take drugs and drink and could be starting a family or have a family.
Typical teenagers are stroppy, spotty, lazy and very moody. They are normally very attention seeking. They can be very stuck up, hormonal. Many stereotypes of teenagers are associated with drinking and drugs, they are normally hooligans. They are also very up to date with the use of technology.
Infants are very playful, can be very messy and quite immature. They are very needy of their parents and can become quite clingy. They are normally moody because they are teething. They start to get very clumsy because they are learning new things, such as walking. Also they are very loud.
Babies are always either crying or sleeping. they are very small and frail. They are normally very loud and always the centre of attention. Babies have a certain smell and are very cute. All babies wear baby grows and get very messy. A lot of babies start of to be very chubby.
For example: working class people are shown to be trampy, dirty, messy, would take drugs, smoke and drink.
Gender:Gender as a stereotype can be shown in two ways. This could either be masculine or feminine.
The typical masculine man would be strong, powerful, controlling, earning a lot of money, providing for his family, wears blue, muscles, aggressive and good looking. This is only within our society, stereotypes can differ from other societies. What we could see as masculine could be seen as feminine in a different society.
Showing a typical feminine women she would be all about her appearance, wear lots of make up, shinny hair, fashionable, skinny, healthy, spend lots of money on clothes/shoes, always want to impress people and wears pink. Again this is only within our society.However there are also masculine women and feminine men.
Stereotypes of masculine women would be to have muscles, strong, aggressive, toned body, manly features, no makeup and mainly short hair.Feminine men are normally stereotypically camp, girly, wear a lot of make up, squeaky voice, wears pink, care a lot about their appearance and fashionable.
Both feminine men and masculine women stereotypes can change in different societies and theses stereotypes are just in our society.
Class & Status:
Class and Status is shown through upper class people, middle class people and working class people.
Class-is within society and is decided by your upbringing and the area you live in.
Status-is within groups of people and can change when in different groups. For example: A teacher would have a higher status than his students in the class but if the head teacher was to walk in he wouldn't have as high status.
Stereotypically upper class people are the ones that own businesses themselves and don't actually work or have to lift a finger. They earn lots of money, live in very big houses with swimming pool in their back garden, have expensive cars, wear designer clothes and be very highly educated.
Middle class would be doctors and teachers, people that work for their money. They would earn normal amount of money, live in average houses, have children/family, have a stable lifestyle and good education and qualifications.
Working class are people that have to work hard to earn their money, they may not be educated or have very limited education and skills. Stereotypically they would live in cancel houses or estates, be very messy, unclean, scruffy hair, not very well manured when speaking to people and unhygienic lifestyle.
Age:
Age is shown through old age, middle age, young adults, teenagers, infants and babies.
Elderly people are stereotypically weak, frail, have grey hair, very grumpy and sometimes rude, they have wrinkles, normally wear glasses, very lonely and slow either mentally or physically. They are also hard of hearing. Old aged people are normally parents, grandparents and even grandparents and they have a certain old person smell.Middle aged people are very mature and normally parents but could be grandparents. They are associated with being depressed because they go through a mid-life crises. They are used to a day to day routine and are starting to get weaker because they are getting older.
Typical teenagers are stroppy, spotty, lazy and very moody. They are normally very attention seeking. They can be very stuck up, hormonal. Many stereotypes of teenagers are associated with drinking and drugs, they are normally hooligans. They are also very up to date with the use of technology.
Infants are very playful, can be very messy and quite immature. They are very needy of their parents and can become quite clingy. They are normally moody because they are teething. They start to get very clumsy because they are learning new things, such as walking. Also they are very loud.
Babies are always either crying or sleeping. they are very small and frail. They are normally very loud and always the centre of attention. Babies have a certain smell and are very cute. All babies wear baby grows and get very messy. A lot of babies start of to be very chubby.
Tuesday, 15 October 2013
eastenders
Age
Representation of age is shown through how the character in a clip is portrayed. This could either be elderly, middle age, young adults, teenagers, children and babies ect.
Initial thoughts.
Representation of age is shown through the elderly character in this clip because he has the knowledge of past events as he actually witnessed it. Therefore this shows that the older character has more background knowledge of what happened during the racist periods. However both of the younger girls in the clip know some aspects of what he is talking about through their education. This shows that all ages around the table are interested in the same topic of history because it is to do with their culture background. I can straight away tell that they eldest man is respected by his family because of they way they all seem so interested in what he has to say.
Camera shots
The first shot used is a pan shot. This shows the eldest character to be seen as the main attention in this shot. We can see that his family look up to him and enjoy listening to his stories because the pan shot follows around the table, showing the other characters leaning over the table, looking very excited. This shot also makes the elderly character seem as if he is at the top of the table even when they are sitting on a round table. Therefore this shot helps to show us as viewer that he is largely respected by his family due to him being centre of attention.
After this a high angle shot is used to show further interest in the elderly character. You can see from this shot that all of the characters eyes are on him. This supports my initial thoughts of all ages being interested in the same topic of history. This shows that older people have strong knowledge because they have lived longer and experienced what we learn about today.
Throughout the conversation there is a shot reverse shot used. This shot helps the conversation to keep flowing and you can see each characters reaction. However in this shot after each character speak it goes straight back to the older character. This shows that he is the main focus of this whole conversation due to the amount of knowledge he has about their racial experiences.
Editing
During the whole conversation there is a eye-line match between the elderly character and all the other characters. This shows the older character looking slightly down on the others and them having to look up. From this we can infer as a viewer that he has a higher status because of the amount of knowledge he knows. Therefore this shows that elderly people are respected by younger people.
Also through out the conversation there are shot cuts from one character to another. This shows limited amounts of the conversation in order for the viewers to just see what is important in the conversation. This is also a way of learning the reaction of the characters. Therefore the cut shots keep going back to the eldest character shows he is looked up to by his family.
Sounds
The sound used in this clip was the music in the background. This music was old fashion, slow, clam music. From this we can infer that it is the eldest characters type of music because it helps us as a viewer to see that he is portrayed as an elderly man.
Following this there is also the sounds of each characters voice. From the older characters voice it is deep and quit slow witch shows he is a elderly person. Whereas the other characters voices are very up beat showing that they are younger and have a lot more energy that an older person. The elderly characters laugh is also very crackly. This could show because he is an old man he is out of breath or short of breath when laughing.
The last sound used is the mobile phone ringing. This phone is the older daughters phone. from this it shows that younger adults/children are far more interested in technology than older people because they can not be without their phone as you can see when the daughter does to answer it while at the table eating with her family.
Mise-en scene
The first thing I noticed about the elderly character was that he is dressed very smartly. This helps to portray him as an older man because the younger generation would not be seen to dress smart unless it was for a certain event where you have to. His waistcoat that he is wearing is also very old fashion which shows that he is an older man in order to have a waistcoat like that.
There are empty bottles on the table which shows that the characters are most probably drinking and the parents might be drunk during this conversation. This represents age because you can only drink over a certain age.
Also from the older daughter wearing a lot of makeup and having her hair all neatly shows that she is of an older age than the other daughter because she is old enough to be able to wear makeup and also because she cares about her appearance a lot. Whereas the other daughter is wearing glasses and she speaks about learning about history in school it shows she is younger.
From the family being very shocked about the older daughter being interested in learning about the past experiences of the elderly character, it shows that they didn't expect a young adult to be interested in history. however we learn that she wants to listen because it is about her own history.
From the mum saying she remembers 'some' of the blues clubs shows that she is old enough to have aspects of knowledge from the past but not old enough to have experienced as much as the elderly character because she has one witnessed 'some'.
Conclusion
Overall from this clip it shows that the older generation are well respected by the other generations of people because they have experienced parts of history and have a huge amount of knowledge about events that all aged people are very interested in.
Sunday, 13 October 2013
notes
Media Theory
The media works through two types of people.
Producer: The producer makes the film/story/clip/video/tv program
Consumers: The reader/watch the media
The media is known to be called a media text. This could be Tv programmes, videos and posters ect. However the do not have to contain any text within them.
How does the producer get the message across to the consumer?
The producer has to think about what they want to say, they then encode the message. For example: speaking in English and then they finally say the message out loud.
The reserver hears the message that they producer has said, they decode the message to what they believe he or she is trying to put across.
Transmitter: Transmits the message and then encodes the message.
Reserver: Reserves the message and then decodes the message.
Following this theory on how the producer gets across their message. The transmitter could encode a message of something that you do not understand. For example: speaking in a different language. therefore the reserver will not be able to decode the message. People decode information differently.
Audience Theory
There are three methods of how the media gains the attentions of the audience. These are:
Hypodermic needle, 2 step flow, use and gratifications.
Hypodermic needle
This method can be explained by the consumer being injected with a needle that contains the messages from the media and makes them believe what they hear from the media. This is a way of brainwashing the audience in making them think and believe that everything they see from the media is true. The consumer/audience is seen to be passively receiving the information from the media.
2 step flow
The 2 step flow method is based on the fact of a group of people called opinion leaders. For example a consumer or reviewer watching a soap has their favourite character which becomes the opinion leaders. This makes the consumer/reviewer trust the leader they have chosen and makes the consumer more likely to believe and listen to what they are saying and also follow their views. However as a consumer you have no active role apart from choosing your opinion leader.
Use & gratification
During this method the audience are given more respect and more of an active role in making their own decisions about the media. The consumers absorb the information or message from the media and make a selection of what they choose to believe and what they do not.
Diversion-Escape or emotional release. Some consumers believe that watching the Tv is a way to relax.
Personal Relationships-Virtual companionship and sociability. This could be used to make a conversation using what you have seen from the media.
Personal identity-Comparing your existence with others in the media. For example a teenager might watch a Tv programme that will influence them on how they think they should look, behave and live.
Surveillance-What is actually going on in the world. For example: The news is where we find out about what is happening in the world.
who decides what is included in the media? The gatekeeper makes the decision of what should be shown and what shouldn't. This depends on where and when the message will be shown. For example: different newspapers will include different news.Therefore you do not get the complete picture from the media.
Audience
Mode of address-How text is spoken through the media. For example this could either be formally or informally depending on what the producers message is that he/she is trying to get across. For example in big brother when the presenter Emma has to read out the voting numbers she switches from being informal to formal because she doesn't want to come across bias. She does this with no expression in order for the audience to not be influenced by who her favourite might be.
- The news reporter = formal.
- reading out voting numbers = formal.
- nature programmes = formal but the producer does want you to lear from their messages.
- soaps = informal.
Preferred reading-This is how the producer wants you to understand the message.
The producer also known as the transmitter will transmit the message and encode it. Then the consumer referred to as a reserver reserves the message and decodes it.
Oppositional reading- Rejection or subversion of the referred meaning. The different camera angles show different meanings to the message in the scene.
Negotiated reading-Someone who understands the message but doesn't relate to what they are saying.
Aberrant reading-Someone who misreads or misunderstands the message.
The media works through two types of people.
Producer: The producer makes the film/story/clip/video/tv program
Consumers: The reader/watch the media
The media is known to be called a media text. This could be Tv programmes, videos and posters ect. However the do not have to contain any text within them.
How does the producer get the message across to the consumer?
The producer has to think about what they want to say, they then encode the message. For example: speaking in English and then they finally say the message out loud.
The reserver hears the message that they producer has said, they decode the message to what they believe he or she is trying to put across.
Transmitter: Transmits the message and then encodes the message.
Reserver: Reserves the message and then decodes the message.
Following this theory on how the producer gets across their message. The transmitter could encode a message of something that you do not understand. For example: speaking in a different language. therefore the reserver will not be able to decode the message. People decode information differently.
Audience Theory
There are three methods of how the media gains the attentions of the audience. These are:
Hypodermic needle, 2 step flow, use and gratifications.
Hypodermic needle
This method can be explained by the consumer being injected with a needle that contains the messages from the media and makes them believe what they hear from the media. This is a way of brainwashing the audience in making them think and believe that everything they see from the media is true. The consumer/audience is seen to be passively receiving the information from the media.
2 step flow
The 2 step flow method is based on the fact of a group of people called opinion leaders. For example a consumer or reviewer watching a soap has their favourite character which becomes the opinion leaders. This makes the consumer/reviewer trust the leader they have chosen and makes the consumer more likely to believe and listen to what they are saying and also follow their views. However as a consumer you have no active role apart from choosing your opinion leader.
Use & gratification
During this method the audience are given more respect and more of an active role in making their own decisions about the media. The consumers absorb the information or message from the media and make a selection of what they choose to believe and what they do not.
Diversion-Escape or emotional release. Some consumers believe that watching the Tv is a way to relax.
Personal Relationships-Virtual companionship and sociability. This could be used to make a conversation using what you have seen from the media.
Personal identity-Comparing your existence with others in the media. For example a teenager might watch a Tv programme that will influence them on how they think they should look, behave and live.
Surveillance-What is actually going on in the world. For example: The news is where we find out about what is happening in the world.
who decides what is included in the media? The gatekeeper makes the decision of what should be shown and what shouldn't. This depends on where and when the message will be shown. For example: different newspapers will include different news.Therefore you do not get the complete picture from the media.
Audience
Mode of address-How text is spoken through the media. For example this could either be formally or informally depending on what the producers message is that he/she is trying to get across. For example in big brother when the presenter Emma has to read out the voting numbers she switches from being informal to formal because she doesn't want to come across bias. She does this with no expression in order for the audience to not be influenced by who her favourite might be.
- The news reporter = formal.
- reading out voting numbers = formal.
- nature programmes = formal but the producer does want you to lear from their messages.
- soaps = informal.
Preferred reading-This is how the producer wants you to understand the message.
The producer also known as the transmitter will transmit the message and encode it. Then the consumer referred to as a reserver reserves the message and decodes it.
Oppositional reading- Rejection or subversion of the referred meaning. The different camera angles show different meanings to the message in the scene.
Negotiated reading-Someone who understands the message but doesn't relate to what they are saying.
Aberrant reading-Someone who misreads or misunderstands the message.
Semiology-Study and sign of symbols (denotation & connotation) semiology was established by Roland Barthes.
Denotation-Objects that have been used in a scene for a reason. To make you as a consumer believe what is happening. For example: in Emmerdale empty bottles are left out on the table to show that they characters must be drunk.
Connotation-What a consumer will assume from the denotation. for example: we would believe that the characters from Emmerdale have drunk the empty bottles on the table. However we do not know this because we don't get to see.
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